I perceived that I misunderstood the timeline of the delivery of the DEP letter that reversed the initial opinion but at the same time the Waterfront Parks timeline reasonably supports the supposition that the original opinion issued by the DEP was based on allegations made by the Doyles, this based on the fact that the DEP weighed in without even knowing what had been approved by the Planning Board or why. And George Whitten, the now-93-year-old who reluctantly sold his house after Coulombe threatened to put a giant net around it, has become a fan, too. Though he didnt disclose the price at the time, Coulombe sold the brand in 2007 for $400 million to Proximo Spirits. They dont come to you; you have to go get them.. I saw an extremely vibrant community and that really stuck in my mind. Paul LePage joined Boothbay Harbor Country Club owner Paul Coulombe and his wife Giselaine for the ceremony, which celebrated the completion of a $50 million project three years in the making. You will receive an email to complete the registration. Since 2010, hes given nearly $300,000 to the state party. This profile is in addition to your subscription and website login. He was offended, Kaplan said. Already have a commenting profile? Two years after that, he sold the Three Olives brand for an undisclosed sum. White Rock employs some 230 staff, including 200 at the Lewiston plant and a five-person marketing team in Portland. The legal agreement was signed on June 28. If we could get it to that nine or 10-month period, then we could all survive and the businesses could thrive and people could have year round jobs.. He didnt know them; they didnt know him. Its on budget and on schedule, which never happens, Coulombe said. Jim Beam bought the company for $605 million in a deal he personally negotiated with the board and CEO. I spent millions of dollars in Lewiston on tanks and equipment and bottling lines. Its not so much that townspeople mind the investment or the new jobs created; they just arent sold on Coulombes vision. White Rock now bottles and ships some 16,000 cases weekly of four Pinnacle Whipped varieties original, chocolate, orange and cherry. Hi, to comment on stories you must create a commenting profile. Word got out. Lipman, the attorney who has represented others in lawsuits against Coulombe, has taken the Abbotts case, too. I was trying to grow sales and revenue, so we made a good team.. Its luxurious and grand without being garish, similar to the new clubhouse at the golf course. Ten years later, family members sold their shares to Coulombe. We sold more than all the other flavors combined. The technical . The transformation of Rocktide Inn into Boothbay Harbor Oceanside Golf Resort was an attempt to jumpstart revitalization of the Harbors east side, said Coulombe, and new ordinances would have allowed more sweeping updates for, among many projects, the recently sold Capn Fishs. Affordable housing is trickier because the term means so many different things to different people, said Coulombe. I guess the toughest speech I ever had to make in my life was standing in front of everybody and telling them I had sold out, hesaid. While all of that legal dealing over White Rocks pay-to-play scandals is going down, unreported in the media, Paul Coulombe is taking advantage of the Maine DOTs legalized pay-to-play terms of the agreement to rearrange the center of Boothbay to his liking through the construction of the notorious roundabout, which will eventually recreate the Boothbay Center with Paul Coulombs country club as its central focus, with Paul Coulombe styled road decor wrapping ribbons around the Town Common and the Town Office. Paul and Giselaine Coulombe of Boothbay Harbor and their daughter, Michelle Coulombe-Hagerty, donated $7.5 million to Maine Med. Coulombedescribed White Rock as losing money and bleeding badly. He had to make that up, fast. Timing is everything, time is a luxury, really I think I'm slightly misunderstood and I think some of that is brought on by myself, by statements and comments I've made in the past. Coulombe purchased the country club in 2013 for $1.4 million. In the center of the plant is a monitoring room and testing lab, where technicians measure alcohol content, and at the back at the plant is the flavor house, full of enough concentrate to flavor 25,000 cases of liquor. Please subscribe or login first for digital access. I ended up selling to give me some relief. She survived breast cancer in 2012, ovarian cancer in 2016 and a bacterial infection that required hospitalization in 2017. Don't have a commenting profile? The rum was written up in the Wall Street Journal as a crossover phenom: Designed by White Rock Distilleries to lure female buyers, it unexpectedly became a hit in the gay community with its beach-hunk graphics. And Im selling it to make us a financially stronger company.'. 1. Coulombes reason for selling White Rock Distilleries is also absent from Digital Global Times biography that describes Coulombe as a successful entrepreneur is based in Maine and is worth $60 million, Why was he so successful? . To get one, go to the subscriptions page. LePage and first lady Ann LePage bought a house in East Boothbay and plan to spend much of their time there after the governors second term is over. Hes put a lot of money into this area. Birth of a daughter. (He and three siblings made a $1.3 million donation there in 2008 the single largest in the hospitals history that named the new emergency room after their mom, Cecile.) Suddenly, he was retired with more money than he knew what to do with. Only subscribers are eligible to post comments. Success. The raw vodka for the brand was imported from England. The guy who created Grey Goose and I were best friends and I saw what he was doing. Bean family donated $3 million, and the new helipad being constructed on top of the East Tower will be renamed the Linda and Diana Bean Heliport. Hell create some jobs, and thats great, but people arent going to be able to afford the things hes building.. Shes on board with his long-term plans to boost economic development and grow tourism. But I guess you are what you are. After a few years, he pulled the plug. They have also lived in Topsham, ME. After $100 million invested in about 20 properties, Paul Coulombe is still driven by the desire to see the harbor and its peninsula neighbors succeed as a premier economic driver on the Midcoast. He said, I think we can sell the business for a substantial amount. . Everyone has seen the article; bad news travels quickly, apparently, Coulombe said. It was just the right product at the right time.. Liked by Paul Coulombe Join now to see all activity Experience Regional Director, Canada, Caribbean, Latin America Wiley Efficient Learning Apr 2014 - Oct 20228 years 7 months Toronto, Canada. Please note the display name will appear on screen when you participate. Coulombe said he doesnt understand the controversy. He says hes doing all this for the community, but no one can afford to pay for that course or eat in his restaurant, said Sumner Lipman, an Augusta attorney and part-time Boothbay resident who has represented clients in lawsuits opposite Coulombe and who admits he has become an enemy. Cynthia Fisher checks labels and the fill levels of bottles of Pinnacle Vodka at White Rock Distilleries in Lewiston. Those workers whod all stayed for the ride took home a bonus worth one to two years salary. Paul LePage while his daughter, Amy Whitten, looks on at the Boothbay Harbor Country Club on May 11. Create a commenting profile by providing an email address, password and display name. Become an online member today: To manage your account, just hover and click on your name above. Please subscribe or login first for digital access. Sign up and get the top stories to begin the day delivered to your inbox at 5 a.m. We, as with all of our local businesses, need your support, too. Paul LePage holds the ribbon as Boothbay Harbor Country Club owner Paul Coulombe and his wife Giselaine cut the ribbon to the clubhouse May 11. But he has been spending significantly more time there since he retired in 2012 with his wife, Giselaine. The construction of the clubhouse took roughly 18 months and employed more than 60 subcontractors, with up to 100 workers on site during the busiest days, Amero said. Louise worked from the time she graduated and was married to Alpha J. Coulombe on February 22, 1941. Create a commenting profile by providing an email address, password and display name. 1600 . Gov. When he first offered to save Southports ramshackle 1777 Town Hall and wharf, townspeople turned him down. The Farrins declined to comment but Coulombe acknowledged his interest in their land. The clubhouse also features two restaurants, Grille 19 and Pauls Steakhouse. And, he said, people are coming around all the time. Only subscribers are eligible to post comments. In another recent letter to the Register, Steven Lorrain Chairman, Board of Trustees, of the B.E.C. No ones told that story before. By the end of the evening more than $585,000 was raised toward the innovative project. Louis left France in 1665. I mean, we worked hard, but we got lucky, and I dont know how lucky we can keep getting. They expanded it through acquisition and found a niche selling knockoff versions of popular liquors such as Baileys Irish Cream. George Whitten, a World War II veteran, raised the flag during the ribbon-cutting ceremony. So I dont think thats good. Please check your email to confirm and complete your registration. Tomorrow: Life in Boothbay the mansion, the little $75 million country club project and the rub of being from away. But critics like Fred Kaplan wonder if Coulombes political influence has helped him secure support from the Department of Transportation. HEALTH: Paul and Giselaine Coulombe and their daughter, Michelle Coulombe-Hagerty recently made a $7.5 million pledge to Maine Medical Center (MMC), home to the Coulombe Family Tower. See Offers. The completed course is expected to provide 80 jobs. Boothbays juggernaut: If he builds it, will they come? The donations from the Coulombes and Beans support Maine Medical Center's ongoing $534 million project. Hes turning the town into a rich-person destination and the people left are going to be the servants.. Hes a wonderful guy., So now youve got the real end of the story, Coulombe said. Three Olives made up half of the companys sales. Since then, Coulombe has seen few impediments stand in his way as he seeks to remake the town of Boothbay into a tourist destination to rival other coastal Maine communities. Create one. Coulombe owns one-third of White Rock; he gifted the rest to his daughter, who lives in . The centerpiece of his development is the revamped golf course, which he renamed Boothbay Harbor Country Club even though its entirely in the town of Boothbay, and a brand-new $50 million clubhouse/restaurant that had its grand opening last month. That was the whole company.. In cocktails; Try to find a bus driver! I suggested a limousine service instead but money could also be saved by paying a bus driver competitively well, which would not come close to seventy-seven million dollars in the cost of building such a school on this Penisula because we do not believe we can find a bus driver to transport the students to a more regionally centric location. You can quote me on that, what a great place to pee,' Finocchiaro said. Considering himself fortunate to have found success and wealth, Coulombe said it is wrong not to give back in some way to the places which helped shape him as a person and provided some of his fondest memories as a child and young adult. The forces here are personal as Giselaine is a cancer survivor who received care at MMC through the MaineHealth Cancer Care Network. I didnt imagine that in my wildest imagination, he said. Shortly after Coulombe bought White Rock, Three Olives sales skyrocketed with the introduction of grape and cherry vodka, said Coulombe. That's my motivation.. His vision for Boothbay includes a four-star resort and spa to pair with his high-end golf facility, a suite of condominiums with views of the course and a nearby town village of boutique shops. Coulombe was skewered last month in Boston Magazine (Does Boothbay have a vodka problem?) in an article that called his Pinnacle Whipped Vodka all but undrinkable, described him as from rich-jerk central casting and set people in Southport, Boothbay and Boothbay Harbor as either against him or suck-ups. Mr. Lorrains retort is Yeah Right! You will receive an email to complete the registration. In total, the expansion will add 128 rooms, 19 surgery rooms and create a new entranceway facing Congress Street. 202 - . Eventually,Three Olives sold like crazy. LEWISTON A few years ago, youd be hard pressed to find Pinnacle Vodka at your local bar. 1 flavored vodka in the world at the time. Bet Finocchiaro, the owner of Bets Fish Fry in Boothbay, cast in the Boston story as the biggest thorn in his side, agreed with Coulombe. Paul Coulombe, who was born in Maine, joined the company in 1975 as a salesman based in Columbus, Ohio. Use the form below to reset your password. He said hes fine with 90 or 95 percent support. Consumers noticed that Pinnacle, which had debuted in 2003, its raw vodka imported from France and, again, flavored and bottled in Lewiston, had a lower price and higher import cache. She was born on June 5, 1912 in Haverhill, MA and graduated from Haverhill High School. They did, and it did. Coulombe sued the couple over a right of way between their property and the course. I had no idea of that.. Elisabeth Coulombe View this family. I mean, the men still beat their wives.. It was hard work, but we were aggressive, Coulombe said. Under state law, a state employee convicted of or pleading guilty to any number of crimes associated with their. That growth has benefited the entire brand, Suczynski said. There are a lot of people in this area with money but youd never know it. Coulombe said his only child daughter Michelle, who worked in sales at White Rock had already let him know years before that she didnt have any interest in taking over the company. Now, shes willing to give him a chance. In two public meetings held this spring, dozens of townspeople came armed with questions and skepticism. Paul LePage, who is friends with Coulombe and participated in the ribbon-cutting, called it a world-class facility that will spur economic development. Another back room houses three 6,000-gallon tanks of liquid sucrose and corn syrup, which sweeten some White Rock liquors. Even if the roundabout goes through, it probably wont always be smooth sailing for Coulombe. Paul and Giselaine Coulombe and their daughter, Michelle Coulombe-Hagerty donated $7.5. This is not just the best facility in Maine, this is a world-class facility, LePage said. That means young people are not being attracted or retained. The Parks claim that they are being asked to have their permits approved repeatedly is convincing. Create one. It sat empty for four years until Coulombe inquired. There are things like winter carnivals and many other ideas discussed and thrown at me all the time and I think all are possibilities. Fred Kaplan did not serve in Vietnam; he was an anti-war protestor. He did build that dream house an 18,000-square-foot marble complex overlooking the mouth of the Sheepscot River that took four years to complete and includes an infinity pool on the granite ledge. Coulombe has gotten most of what he wants, but he has lost, too. Create one. White Rock hit 20 percent, better than average. Other competitors include Bacardi, which sells Grey Goose vodka, Brown-Foreman, which owns Finlandia Vodka, and Beam Global Spirits & Wine. 5 at 2:00 pm, POSTPONED: Benefit Screening of PASANG: In the Shadow of Everest at The Waldo Theatreon Sat, March 18th at 7pmin celebration of International Womens Day, Meet the SponsorsTwo Salty Dogs Pet Outfitters, Sam Grinnell Joins Allen Insurance and Financial, Boothbay Harbor Region Chamber of Commerce, Town of Boothbay Harbor - Public Notice Liquor Licenses, Town of Boothbay Harbor Building Permits 03-02-23, Coastal Car Wash Automotive Detail Specialist, Zander Lee - Manager, Executive Assistant, Crooker Construction March 7th Alna Planning Board, Author talk at Southport Memorial Library, Langhorne Slim with John Craigie live at The Waldo, Tada to play the Opera House at Boothbay Harbor. Name Paul /Lvesque/ Given names . A curiously well-kept secret is that when Mr. Coulombe sold White Rock Distilleries, he did not do so out of choice but because that was the legal agreement he made to get off with a two million dollar fine in a pay-to-play lawsuit in Pennsylvania. This field is for validation purposes and should be left unchanged. I made the same speech: Youve believed in me once, youve got to believe in me again. Workers buckled up. Jane LaFleur is director of the Friends of Midcoast Maine, a nonprofit group that works with coastal communities from Brunswick to Bucksport to implement Smart Growth principles, which means environmentally conscious, anti-sprawl development. If you dont sell, he makes life miserable. Paul LePage joined Boothbay Harbor Country Club owner Paul Coulombe and his wife Giselaine for the ceremony, which celebrated the completion of a $50 million project three years in the making. Coulombe owns one-third of White Rock; he gifted the rest to his daughter, who lives in Boca Raton, Fla. More than 54 percent of Boothbay residents are over the age of 50, compared to 40.5 percent statewide. Distillery whips the competition with its cream-flavored vodka. It went viral. It would also benefit Coulombes interest in properties he owns and at least two of his former properties of interest. Rendering courtesy of Maine Medical Center. He said he always wanted to plan and create a small town., Perhaps the most damaging line in that magazine story, though, was when Coulombe described the inertia of the community and said this about the locals: Theyre all unemployed in the winter and drinking at McSeagulls. Please check your email to confirm and complete your registration. Already have a commenting profile? Much of his concentration over the past couple years has been on pushing zoning changes on Boothbay Harbors Atlantic Avenue something which would open development possibilities for existing nonconforming uses. The family lived in South America for four years, moving back when Coulombe was a junior in high school. He knows Coulombe a little they park their boats at the same marina. It looks like you do not have any active subscriptions. The Centers for Disease Control estimates that 1 in 54 children have autism and approximately one in six children in the United States had a developmental disability, ranging from mild disabilities such as speech and language impairments to serious developmental disabilities, such as intellectual disability, cerebral palsy, and autism. When his time in Augusta is done, LePage said he looks forward to spending time at his home in Boothbay and playing on the course. I thought, Wow, that just seems like such a mistake to me, and I was new; I had just moved into town, so I didnt have any kind of standing and I was from away, I was from Lewiston, he said. Boothbays history is steeped in fishing and there are still vestiges of that in the picturesque harbor, where lobster boats with chipped paint occupy the same space as luxury yachts, including some that belong to Coulombe. Or become an online supporter for as little as $2.99 per month. He doesnt give away anything unless there is something in it for him.. You can share 5 more gift articles this month. Please check your email to confirm and complete your registration. An article in the Boothbay Register titled Series of responses to CEOs BHWP notice of violation tells that the Code Enforcement Officer of Boothbay Harbor Geoff Smith issued a stop work order against the Park, alleging the Park did not have a series of permits. According to his profile on the . His latest effort, though, to establish a roundabout that would reconfigure traffic on Route 27 and greatly benefit his current and future developments, depends on something Coulombe has never needed before: majority support from townspeople. Anita Desrosiers loads bottles of Fire Water, a cinnamon-flavored schnapps, at White Rock Distilleries in Lewiston. Asked why hes doing it, Coulombe said he wants Boothbay to surpass Kennebunkport or Camden or even Bar Harbor in drawing tourists with money to spend. Learn more. Create one. Coulombe's business grew from three employees to over 200 employees and became one of the 25 largest businesses in Maine in 2012 with revenues that exceeded 200 million dollars per year. .. We continue delivering the news our communities need during these ever-changing times. (Maia Zewert photo). You can share 5 more gift articles this month. Coulombe completes training. So everyone else was out, after he paid millions for their shares. Last spring Maine Behavioral Healthcare broke ground on a 28,000 square foot treatment, training and research facility located on the grounds of Spring Harbor Hospital. But Coulombe wanted to buy Whitten out, demolish the house and replace it with a new driving range and practice facility. English vodka hadnt been imported by anyone, Coulombe said. And some arent sure he has enough support. Absolut Citron was the No. The best result we found for your search is Paul L Coulombe age 80+ in Brunswick, ME. He hit the road. [CDATA[ He has used his wealth both to strategically buy property and to secure goodwill through donations to well-loved local institutions like the Coastal Maine Botanical Gardens and the Boothbay Opera House. Paul and Giselaine Coulombe of Boothbay Harbor and their daughter, Michelle Coulombe-Hagerty, donated $7.5 million to Maine Med. Success. Its the latest brand top hit the big time for Lewiston-based White Rock Distilleries, a 74-year-old company that has successfully launched other spirits. In addition to buying property and planning development, he also made donations to Boothbays urgent care center, the YMCA, the library and the local land trust. Nonresidents pay more: a $10,000 initiation fee and $4,500 annually. How You Should Drink Pinnacle Vodka . Many of the flavors are from companies such as Swiss flavor and fragrance manufacturer Givaudan. During WWII she worked in the War Industry. You feel very comfortable and at home here. The only reasons people have is that they dont want change or they fear it. Sign in or Subscribe It didnt happen sitting behind a desk in Lewiston, Maine. He left his $113,937-a-year post in March 2014 after 29 years with the LCB. White Rock is not a liquor distiller. Mr, Coulombes Philanthropists Profile in Maine Magazine dated 2015 merely states When he retired, he got involved in the Southport community.. Please note the display name will appear on screen when you participate. Paul Coulombe sits at his office desk at Boothbay Harbor Country Club. For people opposed to change, or at least his brand of it, Coulombe said change is constantly occurring: There is no such thing as 'no change' everything ages.. The complaint I get the most is that there's nothing to do It's important to keep the hands and the mind busy and constructive and productive. By that argument, we could pay the bus driver one million dollars a year, and still, it would be cost savings. After Gus Pratt died in 2007, the town of Southport purchased the waterfront property, mainly to preserve access for local fishermen to the water. Enter your email and password to access comments. Lipman has counter-sued Coulombe and is girding for a fight. Change is hard, she said. Kaplan wanted to know if Coulombe was prepared to put in writing a guarantee that the town wouldnt be on the hook if something were to happen to Coulombe. Its just not true.. Paul Coulombe: Year Founded: 2003: Pinnacle Vodka Essential Facts . July, 2014 | By: Debra Spark | Photography: Irvin Serrano. Weve never been treated so well, said Paul Coulombe, a developer. His wife, Jennifer, is the daughter of Paul A. Rousseau of 137 Meeting House Hill Road, Durham, and Mary Lou Rousseau of 28 Baldwin Ave., Meriden. 1 selling vodka in Ohio, according to Coulombe. They were fantastic, he said. Hes put people to work and a lot of this wouldnt happen without him, Gamage said. Everyone is just so attentive, and the care is very personable, Giselaine Coulombe said. It didnt happen overnight, but Coulombe got what he wanted. Some of those efforts came through Boothbay Region Ambulance Service, youth membership to Boothbay Region YMCA, and the Coulombe Center for Health Improvement. The Coulombes understand what bringing a center like this will mean to the people of Maine, including those in the Midcoast region, for families desperate for help. I think they were trying to cause trouble for Paul, and I dont know why, from Boston, she said. The liquor is pumped into the bustling plant, where it is diluted with water to roughly 80 proof, then flavored and filtered. Mr. Coulombe volunteered to come up with donors to fund the architectural design and that is as much as the public knows about the identity of the funders. Then came Pinnacle Whipped Vodka, rocketing to the top-selling flavored vodka in the world, 90 days after release without a dime spent in advertising. There are very few sources that actually name names in the suit against White Rock Distilleries. //]]> Coulombe even offered to pay for one-third of the $3.5 million cost through a public-private partnership between himself, the state and the town. You can share 5 more gift articles this month. The room is heated to between 105 degrees and 110 degree so that the sugary mixtures flow easily, said White Rock Director of Operations Joe Werda. Heres why. Maine Gov. I know they misquoted me, and if they did me, they must have him., Most backbiting, she said, isnt coming from locals. The heliport will be named the Linda and Diana Bean Heliport. This Justice.Gov link mentions only company names. Please help sustain local journalism. To get one, go to the subscriptions page. I've been doing that for over 10 years. John Suczynski, White Rocks COO and CFO, walks past a row of stainless steel pipes that transport alcohol to the bottling lines at the distillery in Lewiston. Already have a commenting profile? If the page does not reload within 5 seconds, please refresh the page. Just five years ago, Coulombe bought all shares of the company from 24 of his relatives, a move he called well-timed. Coulombe has also given from his Florida address $5,200 to Congressional candidate Bruce Poliquin, a Republican, and $5,000 to the Lincoln County GOP committee. I believe in you and I believe in me. Why is the Eastside Waterfront Park not open? To stay informed on local happenings,sign up for our newsletter! I was kind of afraid of the reaction. Gamage has had several dealings with Coulombe since and has mixed feelings about what hes done for the region. Don't have a commenting profile? It looks like you do not have any active subscriptions. In 2011, he set about finding a buyer. Paul Coulombe speaks at the fundraiser he hosted for the Center of Excellence in Autism and Developmental Disorders at Boothbay Harbor Country Club. He became CEO in 1995. Richard Petersen, Maine Medical Center CEO and MaineHealth president, said that the donations will help lower the cost of the expansion because the hospital wont have to borrow as much. With a Press Herald subscription, you can gift 5 articles each month. If you already subscribe in print or online, thank you. He had grand plans and needed the geographic flexibility to execute them. The only weekly newspaper locally owned, printed, and published in Lincoln County. John Suczynski, White Rocks chief financial officer and chief operations officer, said homemade YouTube videos also spread the word. Pinnacle is distilled five times and has more than 40 flavor variations. As selectmen continue on the path to bringing a two-zone initiative to the public, which will see some of his development concerns abated, Coulombe reflected on the process to date in an interview and admitted it has been frustrating at times. That was plenty. When you've submitted your account email, we will send an email with a reset code. And the people who live here dont understand what it could be.. Her 23-year-old fish and chips stand is feet from his golf course; more tourists mean more business. Venezuela might have been Mars because that was how remote it was, he said. It states that The practice of providing things of value and services continued until approximately the spring of 2012, when the Company agreed to sell its assets to another national company and ceased active operation in the industry. That was really fun, nerve-wracking but fun. Success. The bottling process happens on six production lines that stretch the length the plant. Im tired of traveling; Im tired of getting beat up,' Coulombe recalled. The tower expansion which will add 64 patient rooms to the hospitals oncology services and helipad are part of the $534 million expansion and renovation project. Like other landmarks in the area, it had been neglected, so Coulombe stepped in to save it. The project is led by Maine Behavioral Healthcares Vice President of Medical Affairs for Autism and Developmental Disorders Dr. Matthew Siegel, who is a nationally recognized expert in building programs to treat the emotional and behavioral challenges of this population. According to Impact Newsletter, a New York City-based publication covering the beer, wine and spirits industries, Pinnacle vodka was the fastest-growing premium spirit in the world in 2010, with annual growth of 38 percent based on cases shipped. Paul Coulombe, MD Family Medicine 10595 North Tatum Boulevard Suite E-144 Paradise Valley, AZ 85253 Get Directions 1.866.696.3847 facebook.com/PaulCoulombeMD Reviews from 5.0 /5 26 reviews About Locations Reviews My Philosophy and Approach to Wellness.